Green Petfood is part of the family business ERBACHER the food family, one of the leading manufacturers of super premium pet food in Europe.
The premium manufacturer uses trbo to make shopping on greenpetfood.de seamless, easy and pleasant. A test set up with trbo was to confirm the hypothesis that additional recommendations on product detail pages improve the conversion rate and ultimately sales.
Through the integration of additional product recommendations by trbo, the conversion rate could be increased by 17%.