Category: Knowledge

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Fresh off the press: Our new whitepaper on A/B and multivariant testing
  We have devoted ourselves to another topic from our daily work: testing. The result: an exciting...
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8 reasons why personalization is important in the online store and on the website
  E-commerce is – generally speaking – a growth market. In 2020, retail eCommerce sales worldwide...
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Time for Product Insights: Security at trbo
  A new addition to our “Time for Product Insights” blog series! Last time we introduced...
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Have you already read our whitepaper on data strategy and personalization?
  We are adding another exciting whitepaper to our ressources for you! It’s all about data...
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How small businesses can personalize their online shop
More and more businesses are deciding to take the digital route in addition to brick-and-mortar retail....
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Ready for a 21% higher conversion rate? Check out our brand new case study with mydays
  More than half of all online shoppers (52%) now make their purchases via mobile devices. And a...
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Digital Easter - How to prepare your shop for Easter in 2021
  Strolling through the city center around Easter, one could discover numerous discount offers and...
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Many a mickle macks a muckle – How to optimize 404- and error pages
404 error pages are a huge annoyance online. But it has happened to all of us before: you follow an expired...
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25.8% conversion rate uplift - Our new case study with Telefónica
In order to always provide your customers with the best service, you have to continuously adjust and...
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May I ask you something? Using onsite surveys for optimization and customer retention
The success of a company depends on many factors: Sales, growth and profit – but above all: customer...
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17% higher conversion rate – Our new case study with Fackelmann
German online shoppers are fond of saving money – over three quarters look at the price first. 35% can...
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Introducing our new whitepaper: Personalization in B2B
Onsite personalization is one of the most important topics in B2C eCommerce. The customer is king –...
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