Effective immediately, trbo will be supported by four new employees. Alejandro Guizar will start as a Senior Account Manager, Marco Braun as an Account Manager and Ella Kunkel as a Trainee Sales and Account Management. Esther Schwan will be responsible for the newly created marketing department as a Marketing and Communications Manager. With these four new hires, the company, which specializes in intelligent purchasing incentives, is responding to the strong growth in customers and sales.
Alejandro Guizar will be responsible for trbo’s key accounts as a Senior Account Manager. The tracking specialist, who has been employed by intelliAd in account management since 2014 and has a certification for the Google Tag Manager, will contribute his extensive experience in the field of performance analyses to the team. Before that, he worked for Experteer in the performance marketing area.
With Marco Braun, trbo wins another account manager. As one of the first employees of the influencer marketing platform Reachbird, Braun has profound knowledge in account management, CRM and marketing. In response to the increased number of new customers at trbo, Braun will support the company in the future with customer support.
The sales team will be reinforced by Ella Kunkel. As a Trainee in Sales and Account Management, she will support trbo with lead qualification and pitch preparation. Kunkel gained her first practical experience as a working student at an online marketing agency in Augsburg.
As Marketing and; Communications Manager, Esther Schwan will be involved in setting up and expanding the marketing department. The main focus will be on case studies and whitepapers. She will also be responsible for the website and will provide support at trade fairs and events. In addition, she will be responsible for the marketing channels SEA and Social. Schwan previously gained experience in communication and fundraising at humedica e.V. The 29-year-old started her professional career at the Munich agency cocodibu, where she already worked for trbo.
“Due to the increased demand for personalised customer contact, trbo has grown strongly in recent months. We have also expanded our service portfolio in this context. With the help of the four new team members, we will be able to respond even more effectively to the individual demands and wishes of our customers in the future,” says Felix Schirl, Managing Director and CTO of trbo.