Customer Data Enrichment

Gain valuable insights by enriching your customer and user data. Implement a highly personalized approach on your website, with a holistic database and a 360-degree view of your customers.

Boost engagement and conversions by enhancing your customers user experience with a deeper understanding of your audience.

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trbo data sources

Over 50 visitor characteristics captured – in real-time and fully automated. All of which can be used AI-powered to improve the browse and shopping experience on your website.

trbo data interfaces

Easily connect external data sources such as Customer Data Platforms, BI solutions and other systems. Extend the onsite data with additional transactional and customer data to predict customer behavior and build customer profiles.

External data interfaces

trbo works with open, bidirectional interfaces to pass onsite data to external systems such as email service providers, customer data platforms and analytics. Address specific audiences and segments in a personalized way across channels.

Use data enrichment for personalization

The more data, the better you understand your users. Make data usable for all channels, enrich it and merge it with trbo.

Want proof?

trbo helps companies of all types and sizes create extraordinary customer experiences through personalization.

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Discover more related features – matching your business needs

trbo offers a variety of features for your personalization journey.

With our product trbo Personalize we can provide you with the exact solution to achieve your website goals.


trbo Personalize


Create the perfect user experience with the right content at the right time
  • AI Recommendations
  • Content Personalization
  • A/B/MV Testing
  • Dynamic Segmentation
Explore Personalize

See the trbo toolbox

View all Features

The technical basis

Customer Data Enrichment

The basis for enriching and using user data is a unique ID stored in all systems to identify the user. The data can be easily imported or exported via data push or CSV file.

Machine learning uses algorithms and data analytics to automatically identify user patterns and preferences to optimize the customer experience. With trbo, you can use this powerful tool to further refine your testing strategies.

Big Data processes and analyzes large amounts of data to provide valuable insights and performance. Insights can be used to personalize content, recommendations, and offers.

Identifier enables identification and assignment of customer profiles and related data.

External data sources enable additional information from external sources, such as demographic data or social media, in order to provide personalized content and offers.

“Auf der Suche nach einem Anbieter mit dessen Hilfe wir mittels Software as a Service auf unseren Webseiten den Besuchern für sie relevante Angebote anzeigen können, sind wir mit trbo fündig geworden und haben damit auch durchweg positive Erfahrungen gemacht. Bekommen haben wir ein Tool, welches speziell auf die Bedürfnisse der Telekom zugeschnitten ist und auch bei sich ändernden Anforderungen von trbo schnell und lösungsorientiert angepaßt wird. Hat man ein Problem, so steht einem der trbo Support stets kompetent und schnell zur Seite.”
“When we were looking for a provider with whom we could show visitors relevant offers on our websites using Software as a Service, we found trbo and have had consistently positive experiences with it. We have received a tool that is specifically tailored to Telekom's needs and can be adapted quickly and in a solution-oriented manner as trbo's requirements change. If you have a problem, trbo support is always available to help you quickly and competently.”
Frank Benner Business Epic Owner for Campaign Automation Business Epic Owner für Kampagnenautomatisierung

Mehrere Hundert Kunden vertrauen auf trbo

Trusted by hundreds of leading brands

Let's get personal

Start delivering memorable, 1:1 experiences that keep your customers coming back.

Leave us a message and one of our dedicated personalization experts will reach out to you. We look forward to hearing from you!

Let's get personal

Start delivering memorable, 1:1 experiences that keep your customers coming back.

Leave us a message and one of our dedicated personalization experts will reach out to you. We look forward to hearing from you!

Zünde den trbo

Kreiere einzigartige, personalisierte User Experiences, die deine Kunden begeistern und sie immer wieder zurück kommen lassen.

Schick uns eine Nachricht und einer unserer trbo Experten wird sich bei dir melden. Wir freuen uns darauf, von dir zu hören!