Partners & Interfaces
trbo works with open interfaces – it does not create data silos. Whether you’re using analytics solutions, email providers, or any other marketing tools, trbo plugs right in and enables seamless tracking of the user journey. Here you can see a list of our partners. If you don’t see one of your preferred interfaces in this list, no problem – we’re always increasing our capabilities for our clients!
Technology Partners & Interfaces
anybill is an enabler for the issuance, acceptance and further processing of digital receipts. anybill’s goal is to deliver a digital receipt for every payment – in merchant apps, banking apps or without an app, wherever tomorrow’s consumers expect receipts. With the flexible and scalable API services, merchants of any size and industry have the possibility to issue digital and interactive receipts. anybill acts as a technical enabler and enables digital receipts to be used as an embedded service in third-party applications such as banking or merchant apps via SDK modules.
BigCommerce (Nasdaq: BIGC) is a leading open SaaS e-commerce platform that enables merchants of all sizes to build, grow and innovate their businesses online. BigCommerce provides merchants with sophisticated, enterprise-grade features and customization, as well as high performance and ease of use. Tens of thousands of B2C and B2B companies in 150 countries and numerous industries use BigCommerce to create engaging online stores, including Ben & Jerry’s, Molton Brown, S.C. Johnson, Skullcandy, Solo Stove, Ted Baker and Vodafone. BigCommerce is headquartered in Austin, Texas, with additional offices in London, Kiev, San Francisco and Sydney.
With Channable’s feed management & PPC tool, you can automate your listings on more than 2500 marketing channels, such as price comparison sites, marketplaces, affiliate platforms or social networks. Create dynamic ads for Google Ads and Microsoft Advertising and generate more traffic to your online shop. You can precisely control the flow of products to each channel, optimize the listings through performance learnings, create a product catalog and enrich your content. This enables you to maximize the impact of your campaign while minimizing the cost.
Channel Pilot Pro is an innovative cloud-based multi-channel tool that enables online shops to easily and automatically connect, analyze and optimize their products on more than 2000 online sales channels such as price search engines and marketplaces, as well as product ads on Google and Facebook worldwide. Further tool modules are Dynamic Pricing and Market Price Analysis.
commercetools is an international technology company and is considered an incubator for the post-web era. The cloud-based platform technology creates the basis for a sustainable trading strategy for retailers and manufacturers. The modern API approach provides the interfaces to distribution channels and innovative end devices of all kinds. Brands such as BULLS, Carhartt WIP, Cimpress (e.g. Vistaprint) and meinestadt.de rely on commercetools for the digital transformation of their retail business.
The software company was founded in 2006 and has been part of REWE Digital GmbH since 2014. More than 150 employees work at the locations in Munich, Berlin, Amsterdam (Netherlands) and Durham (North Carolina / USA).
Contentsquare is a leader in digital analytics, empowering businesses of all sizes with the insights they need to understand customers and deliver seamless experiences at scale. Its all-in-one experience intelligence platform provides rich and contextual insight into customer behaviors, sentiment, and intent, across all channels, helping businesses continuously deliver the right experience on web, mobile, and apps. More than 1.3M websites worldwide rely on Contentsquare’s AI-powered platform to grow their business, drive customer loyalty, and operate with greater efficiency in a constantly changing world.
CrossEngage combines a real-time platform for customer data with cross-channel campaign management in a flexible SaaS solution. All your data sources and marketing channels can be easily integrated. In short, your infrastructure remains in place, but is orchestrated through a central system.
elio GmbH is an IT service provider. With a focus on e-commerce and digital experience, elio has been promoting the digital transformation of companies and corporations for more than 20 years. As an integrated solution provider, elio combines and develops leading and innovative technologies into powerful B2B, B2C and D2C applications. In this way, elio offers the best conditions for companies to create a stable, sustainable and agile digital infrastructure.
Mapp are experts in helping marketers easily build personalized customer experiences through our very own SaaS platform, Mapp Marketing Cloud, a combination of AI-powered digital analytics and marketing automation to collect and analyze customer data, and trigger highly-personalized campaigns across email, SMS, website, and apps.
More than 700 companies choose Mapp for their marketing needs, including well-known brands such as Furla, Admiral Group, Telekom,Witt-Gruppe, ING, Prenatal and many more.
We’ve been on the market for over 20 years and constantly innovate our products and services to ensure our clients have the best support, with our global offices in London, San Diego, Berlin, Munich, Milan, and Paris.
How do I maximize my e-commerce profitability? How can I improve the returns on my range? How do I increase customer lifetime value? Get prompt, constructive answers to your questions with minubo. All-in-one business intelligence for e-commerce. From well-known brands such as Intersport, CALIDA and ROSE Bikes to rapidly expanding start-ups like BitterLiebe and SugarShape – e-commerce pros know they can rely on minubo.
minubo offers a complete solution from a single source: data integration and linking, analysis and reporting. Say goodbye to data silos, time-consuming integration, stopgap software solutions and guesswork. Profit from full transparency at the touch of a button, across all channels. Provide everyone in your team with access to the relevant data – without lengthy training. Enjoy the benefits of a ready-to-use, complete business intelligence solution in minimal time. Specially developed for e-commerce. For fast project set-up, low cost and zero risk, get minubo.
We develop OXID eShop software with focus on:
It serves as the basis for webshop projects of our agency partners. We create, organize and maintain a strong partner network in which our partners grow and specialize together with us. They become agencies with an industry focus, working at eye level with customers to understand the customers’ business. As a result, they create industry-optimized solutions with competitive advantages for our customers’ digital sales channel, the web shop: individually and in time & budget.
With 19 years of expertise and thousands of ECommerce installations for well-known customers, OXID eSales AG is one of the leading providers of ECommerce software in German-speaking countries. OXID software is primarily used in sophisticated and individualized integration projects and implemented by experienced implementation partners with an industry focus. The OXID eShop has countless interfaces to third-party providers, multi-shop functionality, as well as the most relevant B2C and B2B features. Customers especially appreciate the combination of reliability, scalability and easy customizability of the software, which is why projects with OXID stand for longevity and success. OXID has a large network of agency and technology partners, as well as an academy for training users and developers.
The PAQATO After Sales E-Commerce Solution is the growth driver that makes online stores successful for tomorrow. With PAQATO, online retailers offer their customers an outstanding shopping experience after the checkout and ensure maximum satisfaction. Personalized shipping notifications and a tracking page in their own store turn customers into loyal fans. Through proactive multi-channel communication, online stores exploit cross-selling potential during the shipping process and collect strong customer reviews. At the same time, smart shipment controlling allows online retailers to maintain a full overview of their shipping processes and reduce their service costs with transparent data.
Pimcore is an analyst-ranked IT company that provides innovative data and experience management solutions. The company was founded in 2013 and is headquartered in Salzburg, Austria. More than 110,000 customers, including Fortune 100 companies such as Pepsi, Sony, and Audi, already rely on Pimcore. The Pimcore Platform aggregates, enriches, and manages enterprise data, providing customers with up-to-date, consistent, and personalized experiences. Its Digital Asset Management (DAM), Product Information Management (PIM), Master Data Management (MDM), Digital Experience Management (DXP/CMS), and Digital Commerce modules are recognized by analysts such as Gartner and Forrester. The consolidated platform provides companies with a “trusted view” of information (products, assets, and customers) to eliminate data silos, optimize operational efficiency, improve customer experience, and minimize IT costs.
Productsup frees brands, retailers, service providers, and marketplaces from commerce anarchy. The Productsup product-to-consumer (P2C) platform processes over two trillion products a month, empowering long-term business success as the only global, strategic, scalable platform managing all product-to-consumer information value chains across any platform, any channel, any technology. Founded in 2010 and headquartered in Berlin, Productsup has grown to over 250 employees spread out across offices worldwide and works with over 900 brands, including IKEA, Sephora, Beiersdorf, Redbubble, and ALDI.
Shopgate is the leading provider of shopping apps in German-speaking countries. The Shopgate SaaS platform enables online retailers to create individual shopping apps with minimal time-to-market and without the need for their own app developers. Shopgate already offers comprehensive out-of-the-box features such as push automation and a drag & drop CMS as standard. The platform can also be flexibly expanded with integrations and custom extensions.
Shopify is the leading multi-channel commerce platform. Merchants use Shopify to design, set up, and manage their stores across multiple sales channels, including mobile, web, social media, marketplaces, brick-and-mortar locations, and pop-up shops.
The platform also provides merchants with a powerful back-office and a single view of their business, from payments to shipping. The Shopify platform was engineered for reliability and scale, making enterprise-level technology available to businesses of all sizes. Headquartered in Ottawa, Canada, Shopify currently powers over 800,000 businesses in approximately 175 countries and is trusted by brands such as Unilever, Kylie Cosmetics, Allbirds, MVMT, and many more.
Spryker has created a unique commerce operating system for the post-desktop and post-shop era – the “Spryker Commerce OS” – which allows companies to reach their customers at every conceivable digital touch point. In response to continuous changes in user expectations and customer journey complexity, Spryker Commerce OS helps businesses to implement new user interfaces (Apps) at speed in the form of applications such as desktop shops, mobile apps, IoT scenarios, or bot and voice integrations, opening up new sources of revenue without long lead times. The Spryker Systems team is based in Berlin and Hamburg.
Tealium connects customer data– spanning web, mobile, offline, and IoT devices— so brands can connect with their customers. Tealium empowers companies to create a unified, real-time customer data infrastructure. The Tealium Customer Data Hub encompasses tag management, an API hub, a customer data platform with machine learning, and data management solutions that make customer data more valuable, actionable, and secure. Over 1,000 businesses worldwide trust Tealium to power their customer data strategies.
Trustpilot is a leading independent review platform – free and open to all. With more than 110 million reviews of over 480.000 companies, Trustpilot gives people a place to share and discover reviews of businesses, while giving every business the tools to turn consumer feedback into business results. Our mission is to bring consumers and companies together to create ever improving experiences for everyone.
The Most Powerful Consent. Your Privacy Button.
Show your users than you really care.
You can create an instance of the button in just a few clicks. Your instance is a unique JavaScript file, which you can then embed in / reference from your website. Once that is done, the button will take care of all the privacy related issues for you, like getting a users consent or enabling the user to change any consent at any point in time.
We solve GDPR for your website.
Verbolia is a Belgian scale-up offering traffic acquisition software for e-commerce. Their technology facilitates the creation and management of perfectly-SEO-optimized landing pages for longtail keywords at scale. Verbolia is compatible with all technologies and its integration does not require any development.
WEBSALE has been making online shop software as a SaaS solution for B2B and B2C since 1996. The shop software has no limited entry-level packages and always includes all shop functions. In addition to the shop solution, the full-service package includes hosting perfectly tailored to the software in WEBSALE’s own Hyperscaling E-Commerce Cloud, which enables flexible ‘on demand’ scaling. Each package includes free 24/7 technical support. When it comes to shop design, customers can choose between a customisable best-practice template or a completely individual shop design. There is also a native shopping and marketing app available. The entire company is certified sustainable, as all CO2 emissions have been 100% offset since 2013 – a corresponding sustainability seal is available for the customer shops.
zenloop is the leading integrated experience management platform (IXM). The SaaS solution automatically collects customer feedback through various channels along the customer journey, analyzes and clusters it, and derives tailored measures to retain satisfied customers as well as win back churning customers.
The zenloop software can be seamlessly integrated into solutions such as Salesforce, Spryker, Emarsys, Zendesk, Slack, or Shopify or used as an addition to the existing tech stack.
The zenloop customer portfolio includes brands such as Douglas, Hello Fresh, Trade Republic, Mister Spex, Foodspring or Drykorn. The company was founded in 2016 by the two former Flaconi founders Björn Kolbmüller and Paul Schwarzenholz as well as Lukasz Lazewski and is based in Berlin with more than 70 employees.
Tracking Partners & Interfaces
econda provides you with the most innovative SaaS solutions to fuel your data-driven business. Valid, high-availability web data acquisition and high-performance data analysis are just as much a part of our core capabilities as automated data calculation, the use of data mining and machine learning processes to intelligently control product recommendations and individualize web offerings through personalization.
With Google Analytics, you can not only measure revenue and conversions, but also learn how users use your site, how they got there, and how you can turn those users into regular visitors.
Mapp Marketing Cloud is used by B2C and D2C companies to unify customer data from various sources like websites, eCommerce, loyalty platforms, CRMs, and mobile apps, build customer profiles, and enrich these with compliant first-party data collection.
Brands can continuously monitor and optimize their campaigns with Mapp’s AI-powered digital analytics platform, that helps them spot any traffic anomalies, personalize the website, find new audience segments, and activate churning customers.
Email Partners & Interfaces
ELAINE® is the multi-award winning next generation of digital marketing suites for powerful digital cross-channel dialogue marketing in real time. ELAINE® helps you to understand your customers, use your opportunities in the customer lifecycle and start the right communication at the right moment. Better results with less operational expenses.
Braze is a cloud-based customer engagement platform designed to optimize multi-channel marketing and drive customer engagement. It enables companies to personally engage with their customers through email, SMS, in-app and in-browser messaging, and mobile and web push notifications.
Campaign Monitor is a global technology company that provides an email marketing platform that’s easy to use yet extremely powerful. A part of CM Group’s family of brands, we give more than 250,000 customers the tools to make lasting impressions on their audiences using email.
CleverReach® is a leading global email marketing provider with more than 230,000 customers in 152 countries around the globe. The software enables the direct communication between companies and their customers and is quick and easy to set up and use – email marketing made easier. CleverReach® provides excellent value for money, advanced technology and a wide range of interfaces to CMS, CRM and shop systems, supported by an excellent customer service.
CrossEngage combines a real-time platform for customer data with cross-channel campaign management in a flexible SaaS solution. All your data sources and marketing channels can be easily integrated. In short, your infrastructure remains in place, but is orchestrated through a central system.
Create dynamic and successful content for your emails and benefit from the number one engagement channel in marketing. Impress your customers with optimal personalization and send individually tailored e-mails to any number of contacts.
SC-Networks GmbH, based in Starnberg, is the provider of the Evalanche platform, one of the most innovative and flexible platform solutions for professional B2B marketing and sales automation on the European market. Depending on requirements, it combines existing systems with Evalanche Marketing Automation and other specialized partner solutions as add-ons – in line with the best-of-breed strategy. The Evalanche platform is made in Germany and is hosted exclusively in German data centers, which – like SC-Networks – are TÜV-certified in accordance with ISO 27001. The company thus guarantees its customers information security and data protection in accordance with the GDPR. With 25 years of experience, SC-Networks also has the most best practices for B2B marketing automation in the German-speaking world.
The email marketing specialist Inxmail is renowned for high-performance software solutions and outstanding services covering everything from advice to implementation. Over 2,000 customers worldwide use Inxmail to produce custom newsletters, automated mailing campaigns and transaction emails. They know they can rely on reliable email delivery and that their data will remain secure. The software can be connected via interfaces to a range of specialist systems, including CRM, online shop and campaign management tools.
Klavyio is a US-based marketing automation tool that combines all customer data and channels in one place, allowing users to segment their customer data and send automated emails and SMS from the customer database. It is compatible with common store systems such as Shopify, Woo Commerce and Magento.
Millions of people and businesses around the world use MailChimp, which has been around since 2001. The company started as a side project funded by various web-development jobs. Now we’re the world’s leading marketing automation platform, and we send more than a billion emails a day. We democratize technology for small businesses, creating innovative products that empower our customers to grow.
Maileon is an email marketing and automation solution designed for businesses of all sizes, digital agencies, technology companies, and customers with complex needs. With powerful features like personalized send times, AMP mailing support, and landing page editors, Maileon enables targeted email campaigns and custom marketing automation. It offers full scalability, with the capacity to send up to 100 million emails per hour.
mailjet is an easy-to-use all-in-one e-mail platform. With our transactional and marketing e-mail solution, it’s never been easier to get your emails into the inbox! mailjet is Europe’s leading e-mail solution, with over 100,000 customers in 150 countries.
Mapp Marketing Cloud is perfect for B2C and D2C companies that need a robust platform to easily orchestrate and launch campaigns via email, SMS, mobile app, and website.
What makes it shine in the market?
- An advanced segmentation builder that allows marketers to create hyper-customized audience clusters based on their socio-demographics, browsing and purchase behavour, reactions to previous messages, and much more.
- A robust drag&drop automation whiteboard that easily allows to orchestrate multi-channel campaigns in a few clicks.
- A user-friendly CMS to quickly create emails without coding.
Ometria is a customer data and marketing platform that enables retailers to drive sales with personalized marketing messages. As a smart email service provider (ESP), it replaces and enhances your current ESP, enabling you to create marketing experiences that customers love. With an intuitive editor and cross-channel coordination, Ometria simplifies the process of creating engaging newsletters. Trusted by the world’s leading retailers, including top names in the UK and Europe, Ometria increases customer loyalty, optimizes campaigns and effectively scales revenue growth.
Optimizely Campaign (formerly Episerver) is an omnichannel marketing software that allows users to create, send and evaluate campaign mailings. It supports the creation and editing of one-off campaigns as well as more complex marketing automations. In addition to e-mails, it is also possible to contact customers via print, SMS, Web Push and Mobile Push.
The web-based e-commerce software platform plentymarkets combines merchandise management systems with a wide range of online marketplaces, store systems and interfaces. It enables its customers to find solutions linking their brick-and-mortar business with their online business and to open up new marketplaces.
Salesforce is the global leader in Customer Relationship Management (CRM), bringing companies closer to their customers in the digital age. Founded in 1999, Salesforce enables companies of every size and industry to take advantage of powerful technologies—cloud, mobile, social, internet of things, artificial intelligence, voice and blockchain—to create a 360° view of their customers.
Sendinblue is a European all-in-one digital marketing platform empowering B2B and B2C businesses, ecommerce sellers and agencies to build customer relationships through end to end digital marketing campaigns, transactional messaging, and marketing automation.
In addition to email marketing, the tool includes SMS and chat capabilities, Facebook ads can be placed from within the application, and meetings can be scheduled and held.
Shopware is a leading digital commerce software solution provider in the DACH region and is used by retailers and manufacturers in the B2C and B2B industries. As a pioneering open source solution, Shopware gives users the freedom to develop growth potential quickly and easily – with more flexibility and less complexity.
Agency Partners & Interfaces
b.telligent is a technology-independent consultancy specializing in business intelligence, customer relationship management, data warehouse, big data, data science and cloud technologies.
With over 200 employees at six locations in Germany and Switzerland, b.telligent supports companies in all phases, starting with strategy, proceeding through analysis, design and implementation, right up to operations and solution advancement. The focus here is on optimizing digital and data-driven business processes as well as customer and supplier relations. More than 300 customers here include leaders from the sectors comprising telecommunications, financial services, retail and industry.
brandeins Wissen has distinguished b.telligent for the fifth time as one of the best consultants in Germany in 2020 in the category “Data Analytics & Big Data”.
CAMEDIA is a digital marketing agency with more than 10 years of experience in implementing all kinds of customer projects. Our range of services cover the entire customer journey. From Search Engine Optimization (SEO) and Search Engine Advertising (SEA) to Social Media Ads and Affiliate Marketing. From our two locations in Petershagen and Stuttgart, we support our clients all over Germany.
Emred – Marketing consultant focused on real-time personalization solutions and marketing automation for B2C and B2B companies in Spain.
exito was founded in 1998 by the current owner and CEO Jochen Hauser. Today we have grown to one of the leading online marketing agencies in Germany. We focus on the planning, implementation, and analysis of innovative online marketing campaigns with performance or brand-based goals. Our core expertise is comprised of search engine advertising, social media advertising, and display advertising as well as strategic online marketing consulting.
The exito team is made up of dynamic and international online marketing specialists including multiple native speakers. We manage campaigns for a wide range of customers in a variety of languages.
exito combines a passion for involvement with professional expertise. Our work is characterized by economically based thinking and a deep immersion in the “world of our customers” (i.e. products, brands, target markets, competitors). We work proactively in a transparent and goal oriented manner.
We, the digital experts at GroupM, are a strong team of well over 100 marketing specialists at two locations in Düsseldorf and Munich. Our service portfolio includes strategic consulting as well as the operative implementation of various digital marketing measures for our demanding clientele. The performance and success that we generate for our clients is always our focus. These clients include not only global players, but also small and medium-sized enterprises from the German SME sector – each of them benefits equally from our know-how built up over many years, the international structures and clearly defined processes.
Havas Market is a full-service e-commerce offering within the Havas Media network – the third largest agency network in the world. At our German locations in Frankfurt, Hamburg and Düsseldorf, we create meaningful online shopping experiences with sustainable success, also internationally. We work with major global clients as well as medium-sized companies and small start-ups. Tailored to your business needs, we strategically address all digital retail opportunities through our full-service e-commerce ecosystem. The Havas Market portfolio includes building and optimizing effective direct-to-consumer websites, social commerce and online marketplaces through paid placements and organic product optimization, retail media, individual marketplace analysis and embedding online media into a holistic media strategy. We will be happy to advise you on all options without obligation.
What do you think of when you think of online performance marketing? Obscure rules? Complex implementations? Developments that move much too fast? With our solutions from one source we change this picture and make sure that you get only one thought instead: “Hurra!”. hurra.com is your experienced partner in the areas of search engine marketing (SEM), search engine optimization (SEO), landing page optimization, display advertising and much more. For more than ten years, we have been serving well-known companies in over 25 different languages and, thanks to our ten locations, are among the largest SEM agencies in Europe.
mohrstade is a consultancy for marketing technology based in Munich. Partick Mohr and Marcus Stade founded the company in 2019. mohrstade is specialized on data collection, data management, analytics, marketing activation, data science and data visualization projects. These Services are provided in certified partnerships with marketing technology vendors.
norisk Group is the full-service e-commerce agency that designs shopping experiences and continuously expands its market focus. It creates innovative omnichannel concepts and provides comprehensive services in the field of e-commerce and online marketing. This includes the implementation of online shop solutions and their seamless integration into advanced systems such as PIM, ERP, DAM and CRM systems. norisk Group currently employs around 65 experts at its Munich location or remotely. The agency develops individual concepts and solutions for leading retailers such as Lodenfrey, Sporthaus Schuster, Bettenrid and Tretter, as well as B2B-oriented manufacturers such as Nitras Safety, SQlab, Fliegl Agro-Center and Infineon Technologies Biopolar. norisk helps businesses thrive in a digitized and globalized world. As part of the Shop Usability Award 2019, norisk Group was named Agency of the Year, and in 2023, norisk achieved the overall victory of the year with the relaunch project of Sporthaus Schuster. Since 2020, norisk has been part of the German-Swiss MYTY Group, which combines strategy, technology, creation and marketing with over 720 employees across Europe under the umbrella of an agency network.
PIA UDG, part of the PIA Group, is one of the leading digital transformation agencies in the DACH region (Europe). Our expertise includes consulting, strategy, branding, creative, CX, media, technology, CRM, data and analytics. We plan, build, operate and optimize digital touchpoints for seamless customer journeys using data-driven decisioning and agile methods.
PIA UDG is specialized in creating outstanding UX/UI and customer journey concepts while ensuring accessibility according to WCAG guidelines. In addition, our teams deliver world-class content strategies, creative services and data-driven marketing solutions. Our CX services are Google-certified for Conversion Rate Optimization (CRO) to improve websites, mobile experiences and eCommerce channels.
With 1.000 experts, PIA Group supports companies in their digital transformation and increases efficiency and effectiveness in sales and marketing.
Since its founding in 2005, SHOPMACHER has become Germany’s leading specialist agency for the KPI-driven development of digital sales channels in B2B and B2C. With continuous, step-by-step and measurable improvements, they help manufacturers and retailers meet the rapidly changing requirements in digitized commerce. As part of the Engbers Group, the 70 employees in Gescher and two developer locations in Vietnam have not only IT but also retail expertise in their DNA.
The SHOPMACHER are therefore often brought on board as rescuers for stalled e-commerce projects based on enterprise solutions such as Shopware, Oxid or commercetools. The reference list includes companies from all industries, such as gartenmoebel.de, gamescom or BVB.
The award-winning digital marketing agency Catbird Seat GmbH joined the SYZYGY Group in June 2017 and changed its name to Szygy Performance in December 2018. Catbird Seat was founded in 2009 by Dr. Sepita Ansari and Matthias Weth in Munich and employs more than 60 people. The digital performance marketing service provider with offices in Munich and Berlin specializes in customized solutions in the areas of analytics, SEO, SEA, RTA, content marketing and social media marketing.
valantic is more than a company. It is the home of around 700 CX enthusiasts at 32 locations in Germany, Switzerland and Austria. They live digitization every day – and advise, design, develop, market and support demanding customers along the entire customer journey. With creativity and a good dose of passion, they combine in-depth and manufacturer-independent technology know-how with a 360-degree customer experience approach to provide services for thoughtful and smart digitalization. Full-service customer experience is their DNA and their heart beats always and everywhere where it is necessary to digitally inspire your customers.